Bracken Marketing

We offer complete marketing services for the life sciences industry through our sister company, Bracken Marketing.

How Did This Come About?

During our first year building Bracken Data we put a strong focus in two areas: developing our products, and developing our sales and marketing infrastructure.

We had great success with both. On the product development side, we produced 8 complete solutions in a 12-month period. On the marketing side, we generated demand that engaged over 7,000 professionals and initiated sales conversations with 80 teams. We even generated demand to replicate our sales and marketing process for other businesses.

Our marketing strategy is a new repeatable playbook for life sciences. We combine aggressive growth-focused digital marketing strategies with traditional networking-focused activity that works well for longer sales cycles.

The result is a methodology we use to influence revenue growth at a rate that is typically carried out by big and costly push-strategy sales teams.

If you’re interested in adopting an aggressive marketing strategy that can differentiate you from your competitors, capture market share, and compound success in a way traditional methods cannot, talk to us about our marketing services. These services include:

  • Event marketing
  • Website creation, structuring, and optimization
  • Key messaging development
  • Social media strategy and execution
  • Blogging
  • White papers
  • Case studies
  • Online content distribution
  • Site-to-sales optimization
  • SEO auditing
  • Keyword research and planning
  • Marketing materials preparation
  • Goal setting
  • Email marketing
  • Campaign management
  • Marketing automation
  • Sales presentation development
  • CRM setup and consulting
  • Sales and marketing software consulting
  • Sales process consulting
  • Web analytics infrastructure building and training

And we can integrate the above with our data and IT services, and clinical trial intelligence solutions.

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